Work on our feature begins.

Work on our feature begins.

Kanye loved our work with Margiela x H&M.

Kanye loved our work with Margiela x H&M.

maisonmartinmargiela-official:

Exclusive collaboration hashtag #MargielawithHM for Twitter and Tumblr.
Be part of the buzz and follow the international launch party.

maisonmartinmargiela-official:

Exclusive collaboration hashtag #MargielawithHM for Twitter and Tumblr.

Be part of the buzz and follow the international launch party.

(Source: maisonmartinmargiela)

MMM.

MMM.

regardintemporel:

František Drtikol - Mouvement, 1939

regardintemporel:

František Drtikol - Mouvement, 1939

(via hellodirty)

MMM.

MMM.

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Signage – Stores are never listed in phone books or identified with signage.

Uniforms – Staff at stores and at Margiela HQ wear standard white labcoats.

Colours – White – called “whites” in Margielaspeak – is the ubiquitous color of all stores, Margiela HQ, and of the sheets that covered all in-store furniture and displays.

Packaging – Margiela packaging is monochrome and logo free.

Models – Runway models at MMM more than any other designer often appear on the runway with covered faces.

Runway shows – Seating is mostly first-come, first-served, avoiding the industry standard of seating hierarchy.

Collective speaking – The brand used a first person plural response to all requests, emphasizing the collaborative, disciple-like consensus of their thoughts.

Photography – As Derek McCormack wrote in The National Post, the aesthetic of MMM’s photography “is reminiscent of spiritualist photography of the 19th century: Models are mysterious blurs, shots are bleached by unseen lights.”

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MMM.

MMM.

Tags:fashion/

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